Top SEO Agency Secrets Finally Exposed

This article is pure gold today folks.  I was lucky enough to get to sit down with a professional search engine optimization (SEO) agency today.  I normally don’t link out to other websites unless their is something of real value their and today I bring you something with tons of SEO gold.  I had the opportunity to meet with John Izsak, one of the head SEO consultants at WebVantage Marketing.  WebVantage Marketing is one of the leading firms providing Sacramento SEO services to local businesses.  While having a quick business lunch with Mr. Izsak, I was able to get him to share with me some of the most closely guarded secrets that SEO agencies use to rank client websites.

1. Content Is King

Mr. Izsak started off by telling me that having fresh and unique content is something that the search engines love to see.  He called fresh content search engine spider food, and the fresher the content, the more the spiders will want to visit your site and index your articles.  He also said that ensuring your content is unique is important.  You can check to make sure your work is not duplicated by using tools such as CopyScape which will visit your article, then provide you with other articles it has found online that have the same sentences.  While it may be possible that your article shares a similar sentence with another article online, it is important that your article is unique enough to not be seen as duplicate content.  If you are copying articles from one site and placing them on your own, not only could you potentially be breaking the law for plagiarism, the search engines can and most likely will penalize your site.  Once you have a penalty on your site, it is a difficult road to recover from.  A nugget of gold was also dropped when Mr. Izsak mentioned that it isn’t just articles that can be deemed as duplicate content.  He stated that using the same content in your title tags on every single page could also be considered duplicate content.  If you copy an image from another website, whether it be royalty free or something you paid for, then posting it on your website can also be seen as duplicate content.  He recommended hiring someone to take or generate unique images for each article posted and also stressed not use a title tags with characters to separate your title and then list your website as that could be seen as duplicate content.   As an example, the title tag for this page is Top SEO Agency Secrets Finally Exposed, which is good.  If I had done it as Top SEO Agency Secrets Finally Exposed –, it could have been very bad.  If every page title ended with –, the search engines would potentially see that as duplicate content.

2. Relevant Links

Mr. Izsak mentioned that once upon a time it was really easy to manipulate a website within the search engines.  All it took was tons and tons of links pointing to your website from other websites with specific keywords as the link text.  I followed up with a simple question, how does one just get tons of links?  He laughed a bit and told me their were a lot of automated tools that could facilitate building junk and spam links across millions of websites on the Internet.  I was actually a bit surprised that anyone could really game a search engine and that it was easy to do at one point in time.  He mentioned those days are pretty much over now with the exception of websites that you just want to rank quickly and then pretty much fall out of the search engines.  For his clients, he never uses any type of automation tools and build links by hand.  He said finding sites that are specific to his client’s niche is key.  If you can find other websites that share the same niche, and are able to get them to link back to you, it helps build trust and authority in the eyes of the search engines.  Commenting on other people’s sites is not taboo so long as the comment is not blatant spam just to get a link back to your site.  Other ways to get quality links from other sites would be offering the website value; whether it be a forum that you post useful information on, or offer to contribute articles to another website that is within your niche.  “These days, it is quality and not quantity of your inbound links”, Izsak said.

3. Social Signals

As the search engines evolve history has shown that social signals are playing more of a role in how well a website performs in the search results.  SEO is constantly evolving and over the past few years getting likes, shares, and +1’s on various social media sites has become a ranking factor in different search algorithms.  Getting social signals requires the use of integrating your website into the world of social media.  Mr. Izsak mentioned that when his clients run on platforms such as WordPress, he works with the web design team at his company to ensure that any new articles are automatically syndicated to his client’s social media properties.  This allows for his customers followers to be made aware of any new information the company is putting out their.  This also increases the likelihood that people will increase their social signals online.  He also mentioned the power of social traffic in generating new leads and traffic at no additional cost.  When someone likes something on Facebook, other friends of that person are notified that their buddy liked something and it build more exposure for traffic as well as additional social signal attainment.  Mr. Izsak mentioned that some posts have been shared and liked by millions of people on social media sites.

I really wanted to give a big thank you to John Izsak, and WebVantage Marketing for meeting with me and allowing me to share these gems with my visitors.  If you want to learn some cool things about SEO, Paid Search, Web Design, and Reputation Management, be sure to head on over to and check out their blog which is loaded with even more amazing content.

Keywords Are Important In SEO

Search Engine Optimization (SEO) is the process of making a webpage or a website more visible in the search engine results page (SERP); when internet users type a given statement or keyword that is relevant to the content of a webpage.

Volacci helps clients develop a digital strategy that aligns their entire organizational ecosystem around digital channels and outlets. As part of that approach, Volacci created the Drupal SEO Checklist Module, which provides a step-by-step guide to follow for Drupal SEO best practices and is currently being used on over 16,000 sites. Correlation is a relationship between two variables. Using the Correlation Tool in the Analysis ToolPak in Excel 2007 / Excel 2010 we can statistically test for a positive, negative or no correlation.

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Keyword research is an integral part of search engine marketing strategy. You can have the best strategies, the most innovative ideas, but this will come to a naught if you do not find out the right keywords to advertise your products. It may happen that you advertise your site using a particular word and the visitor actually uses different words to search for your products. So, it is crucial to find out visitor activity to know exactly what visitors look on the web.

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Algorithms really are every bit as complex as they look. Simply defined they are a finite set of carefully defined instructions. Most, if not all, computer programs are designed with strict algorithms. PageRank is simply the program Google designed to search, index, and rank it registered webpage's. PageRank operates on a link analysis algorithm. PageRank is credited for Google incredible success. Web crawlers are tools search engines use to browse the World Wide Web in a methodical, automated manner. When web crawlers are browsing websites they are looking for algorithms.

Consultant Social Media Marketing Services

Social Media Optimization or SMO is a set of methods for generating publicity through social media, online communities and community websites. It is in many ways associated as a strategy to viral marketing through the use of networking in social bookmarking, video and photo sharing websites instead of having the word of mouth created through friends or family It is also considered as an integral part of an online reputation management or search engine reputation management technique for individuals or organizations that care about establishing their presence online.

Another way that you can increase your influence via social bookmarking sites is through the use of their voting systems. Social bookmarking sites use voting systems, which rank the sites that are bookmarked the most. Once a site is ranked high enough its information is seen on the front page of the social bookmarking site itself, gaining for that site even more exposure. This featured status will do more than you can ever imagine for your site. In fact, it will probably crash your server as it will have never seen so much traffic.

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So lets suppose Social Media will not help to grow to your business, forget ROI and instead think Reputation. What are people saying about your business online? What conversations are going on about your particular industry or business on Twitter? Who is recommending your competitors on Facebook? If you don’t know, then you can’t say that you are a part of the conversation. If this is the case then you are surrendering your businesses reputation to anonymous internet users. And the angry ones are the most motivated.

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PSD To HTML Tutorial

One of the most commonly overlooked elements of an effective E-Business is the very thing that is essential to your success. Something as simple as the design of your website can make or break your business. Each consumer has their own set preferences of what they find appealing, and it’s impossible to please everyone. However, there are some simple rules to follow to ensure that your website will appeal to the vast majority of Internet surfers.

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Search Engine Marketing With Targeted Seo To Increase Your Traffic

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For instance, many people pursue search engine optimization (SEO) as a way to generate website leads. But this is an unrealistic expectation for SEO. Search engine optimization is a traffic generator, not a lead generator. SEO can drive traffic to your website, but you still need to capitalize on that traffic in some way. So the proper measurement or testing SEO success would be search engine ranking and website traffic, not web leads.

Note: allows unlimited article submissions, but we still recommend for an optimum campaign submitting up to 8 articles per month/per site, although there’s no actual restriction. You can post an article keyworded to whatever you want and it’s on a site with a high page rank regularly visited by the search engines with a link back to your website. For anyone not interested in hiring an SEO pro, keep in mind that article marketing is very user friendly and effective, and many people with little to no SEO knowledge are actually doing SEO work without even realizing it.

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You posted a very good information and definitive guide about making an income online, yes, it is true about what you said, anyone who wanted to make a full time living for more money should not just focus on adsense only, they should go a bit more futher for PPC instead, that’s the only way to build your income streams online for sure on long run.

The Developing Field Of Search Engine Reputation Management

A business survives on its reputation. If your business will not able to manage its reputation in the market, it will soon fall or will not be able to reap as sweet fruits as its reputed competitors in the market. It needs lots of efforts, years of service, good consumer policies and following consumer win strategy to build a good reputation of any brand or organization in the market. But many times, it takes just few words to play with a brand’s reputation. Online Reputation Management is all about managing your online image prone to be damaged by your vague customers and unsatisfied customers. It is not at all about falsifying your image but a way to make right efforts to amend it if it is hit in a false reputation management pricing

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7 Easy Strategies For Better Search Engine Ranking

No matter if you call it SEO Dummy, Bonehead SEO or DIY SEO, there are options available for those of us out there who are slogging through the barren wasteland that is site optimization. There are several eBooks available to the small business owner that can shed some light and open doors to those highly guarded secrets of the SEO giants.

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The super affiliate did not operate this way. He would advertise on Adwords for sure but send the prospect to a landing page on his own site where he will pre-sell the prospect. This means that he will provide relevant information about the product, an honest review, even mention some shortcomings (if he knows about something), offer tutorials or screen-shots and like. Then he will offer some free gift in return for the prospect’s email address for further follow up. From the thank you page here, he will refer the prospect to the merchant’s sales page.

Hope they are of value to you! You’ll have to write a hub about what you learn about SEO as you apply what you learn in your studies and post the link here so we can continue to network, share experience and build off each other’s experiences and understanding! This hub showcases the highlights of a research analyst role and popular job titles that fall under this category of engine optimization guide for beginners content is kingsearch engine optimization guide

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The meta Description Tag, about 25-30 words, is difficult to write well. But if the copywriter fails here, coming up #1 on Google for a keyword won’t mean a thing. Appearing high on search engine rankings is worthless if nobody clicks on the listing. Content writers need to understand the Google Panda algorithm and its ramifications for SEO copywriting. Read all about Google Panda SEO and update your copywriting accordingly.

How To Improve Your Business Using Internet Marketing Services

Your finances and business are your biggest asset and source of security. Make sure you know what the pros know before hiring anyone in Toronto for SEO Search Engine Optimization.

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If that’s what you’re thinking then you’re losing the battle already. You’re missing the whole point, you’re missing some of the fundamentals of basic link-building; your links need to be spread far and wide, they need to encompass quality and integrity whilst embracing the occasional link from trashcan scraper sites and mass media social media optimization strategies

Guidelines To A Good Website Design

Web Design is an area that includes a wide spectrum of service providers such as web designers and web developers who may be individual freelancers or part of small and mid-level digital agencies with niche skill set employees or the bigger high-end design studios with bigger employee count, larger infrastructure and capability to provide expanded services.

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Organic Search Engine Optimization

Search engine marketing (SEM) is a general term that refers to all of the activity that you, or the company assisting you, might do to improve your online visibility. The most common area of this type of marketing is the practice of search engine optimization (SEO). However, there are also other important aspects to search engine marketing that you should know about if you are planning to really boost your web presence.what is search engine marketing

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If you use one of the free services, you don’t own the domain name and thus have little control over it. It’s analogous to starting your business on leased land. You can make money, but since you don’t own the land, if you decide to sell you’ll get far less for your business, and the landlord can decide to not renew your lease for any reason they see fit, and you can say nothing. Much of the effort you put into getting traffic through your doors will be wasted. It is the same thing if you don’t own your domain name on line but even worse because you have no long term lease to protect you.

For products that do not sell or for ones that are harder to sell, try setting up a bartering system with your customers. Allow them to set the price of what they’d pay for these items using e-mail or a web form, and see if it’s to your liking so that you can finally sell these kinds of items. Followup can be critical to achieving sales success. However, there is a fine line between following up and fouling up which can turn customers off. Discover sales tips for ditching dead leads.

This method is not the only way to make money with Adsense, jeez there are probably hundreds and hundreds and lots that we all have not even thought of yet. But as I said before I really feel that this is the best method for long term success, simply because it’s been working well in different ways since I began Internet marketing a while ago. Now, trying to write thousands of pages of content yourself before making any money would be difficult, you’d lose interest very very quickly and even if you tried to buy that much content would be lunacy.

Thus, people have long neglected meta descriptions, pushing them to the back burner or delegating their creation to the lowly intern. Once written, meta descriptions are scarcely given a second glance or further consideration. But it does. As reflected in Google Analytics, Google is actively measuring user behavior – even demographic information – and factoring that into search results.

The New Way Of Managing Corporate Reputation

There are several service providers in the market. Choose the one that tenders services which are fit to address your particular reputation management issues. If you are concerned about some negative review about your company doing rounds on search results you need some different kind of service to handle that. ORM is never successful with ‘one size fits all' approach. At time a standard plan of action works, at times it doesn't. So make sure your service provider can offer you a plan that meets your specific reputation management shark tank

While there are many options for creating an online presence, there are really three very fundamental steps that you will need to understand before you start creating a fancy or high tech site. If you don't understand these three basics, you are in no position to try more advanced options and are only setting yourself up for failure. Always understand the basics, even if jumping to something more advanced seems tempting.

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